STUDIO B
INSTALLATION
Hundreds of LED lightbulbs arranged to form a striking window display, reminiscent of Studio B's bright and vibrant brand
LOCATION
LONDON, ENGLAND
CLIENT
four by two
DATE
2017
MATERIALS
LED LIGHT BULBS / STEEL TUBE / MDF
SERVICES
Project management & Consultancy / Construction Design / Machining / Fabrication / Finishing / Installation
Clydesdale and Yorkshire Banking Group launched Studio B, a one-of-a-kind innovation lab on Kensington High Street, London. Designed to challenge traditional banking norms, this flagship space encouraged customers to rethink their relationship with money in an inspiring and dynamic environment.
Commissioned by leading design agency Four By Two, OSF designed and installed a striking window display featuring hundreds of light bulbs mounted on multi-colored steel poles. Spanning three large windows, the installation created the illusion of bulbs growing from both the floor and ceiling, resulting in a stunning, immersive effect. To ensure a seamless installation, a modular system was developed and preassembled off-site.
Complemented by a large, mirror-finished entrance archway, the display made a bold visual statement, reinforcing that Studio B was no ordinary bank.